Experienced content writer
A skill practised within our “Customer service & administration” team — customer relations, multilingual support, data entry and back-office — by a salaried Good-ID employee, supervised by our project managers. The service draws on 7 years in the trade and is delivered in French (C2) and English (B2). Performed remotely under a service contract with Good-ID Sàrl, the employee's employer and the party responsible for the work delivered.
Role and background
As an SEO content strategy specialist, I optimize digital visibility and market positioning across Europe through impactful copywriting and expertise in technical audits. Proactive and results-driven, I manage end-to-end campaigns—from keyword research to publishing on WordPress—ensuring continuous performance improvement. My expertise in digital marketing and my versatility deliver immediate added value.
Professional Experience
SEO Content
2023–2024 • Business Process Outsourcing (BPO) Company – Madagascar
Wrote SEO-optimized articles for various websites (aluminum window manufacturer, ride-hailing service, pool enclosures, legal content for a lawyer).
End-to-end management of SEO campaigns, from strategy to execution.
In-depth SEO audits of websites to be optimized.
Implementation of optimization strategies tailored to each website’s objectives.
Publishing and managing articles on WordPress.
Improving website performance for better search rankings.
Optimizing existing content to improve its search engine rankings.
Keyword research and analysis to identify the best content opportunities.
Freelance Writer
2022–2023 • Business Process Outsourcing (BPO) Company – Madagascar
Wrote SEO-optimized content for Motralec.com.
Creation of SEO-optimized content on various topics: cryptocurrencies, online gaming, online casinos, etc.
Expert-Level Writer
2018–2022 • Business Process Outsourcing (BPO) Company – Madagascar
Wrote SEO-optimized articles for travel websites: Marco Vasco and Prestige Voyages.
Created optimized digital content on various topics (beauty, fashion, DIY, interior design, etc.).
Conducted competitive and market intelligence research to track trends and market developments.
Monitoring new writing techniques to improve content quality and effectiveness.
Community Manager and Writer
2017–2018 • Ymagoo Project • Madagascar
Writing and publishing content for several websites.
Community management: publishing, moderating, engaging, and managing interactions on Facebook, Instagram, and YouTube.
Developing strategies for recruiting, engaging, and retaining communities.
Analyzing performance using key metrics to assess goal achievement.
Organizing and overseeing photography training sessions.
Skills
Hard Skills: SEO, Web Writing, Digital Marketing, SEO Auditing, Community Management
Soft Skills: Research and Analysis, Ability to synthesize complex information, Independence, Organization, Versatility
Strengths: Effective project management and adherence to deadlines, creation of optimized content, improvement of traffic and search engine rankings, experience in writing, community management, and digital strategy with a results-oriented approach
Degrees and Education
Master’s I in Journalism
2015–2016 • University of Antananarivo
Master’s I in Economic Journalism at DIFP/FLSH, University of
Bachelor’s Degree in Communication
2011–2014 • University of Antananarivo
Bachelor’s Degree in Communication with a concentration in Media at the DIFP/FLSH at the University of
High School Diploma
2010
High School Diploma (Series D)
At a glance
- Field of expertise
- Customer service & administration
- Experience
- 7 years of experience
- Working languages
- Tools and software in use
- Markets covered
Outsource work in this field
Describe what you need: we build the team, we supervise it, and we answer for the work delivered. Good-ID remains the employer and your single point of contract.
Related skills in this field
Other know-how practised by our salaried employees within our “Customer service & administration” expertise, supervised by Good-ID in the same way.
- SEO Web Content WriterFrench C1 · English B2 · Ref. 20142
- SEO Web Editor / Editorial Content ManagerFrench C1 · English B2 · Ref. 20151
- SEO Web Editor – Content & Digital Strategy ExpertFrench C1 · English B2 · Ref. 20418
- SEO Web Editor / Content MarketerFrench C1 · English C1 · Ref. 20487
- Customer Relations Specialist / Digital Content CreatorFrench C1 · English C1 · Ref. 20324
- Administrative and Digital Content Management CoordinatorFrench C1 · English C1 · Ref. 20545
- Administrative Management and Content CreationFrench C1 · English C1 · Ref. 20164
- Content Moderator, Trainer, and International Sales LeaderFrench C1 · English C1 · Ref. 20068
Anonymised record: no name, no contact details and no data allowing the person to be identified are published. Published for commercial purposes under the responsibility of Good-ID Sàrl, Geneva.