SEO Web Editor – Content & Digital Strategy Expert
A skill practised within our “Customer service & administration” team — customer relations, multilingual support, data entry and back-office — by a salaried Good-ID employee, supervised by our project managers. The service draws on 9 years in the trade and is delivered in French (C1) and English (B2). Everything is delivered remotely under a service contract with Good-ID Sàrl, which remains the employer and answers for the result.
Role and background
As a specialist in digital strategy and SEO copywriting, I create and optimize high-impact content for European companies. With expertise in Shopify, WordPress, and Google Ads, I can hit the ground running to boost your visibility and customer acquisition. My attention to detail and creativity ensure measurable results, positioning your brand effectively in the market.
Professional Experience
Online Sales Representative
Since 2024 • Freelance • Madagascar
Identifying, sourcing, and purchasing a variety of products from Chinese suppliers via B2B platforms (Alibaba, AliExpress, DHGate).
Coordinating with a local freight forwarder to receive goods and rigorously inspecting product quality before they go on sale.
Marketing of various items (electronics, equipment, clothing, shoes, etc.) primarily through social media, particularly Facebook.
Management of posts, customer relations, and delivery logistics.
Results achieved: gradual increase in revenue thanks to a product selection tailored to local demand and an active online presence.
Human Resources Writer
Since 2024 • Business Process Outsourcing (BPO) Company – Madagascar
Drafted and optimized personalized resumes for job seekers, taking into account market standards and recruiters’ specific expectations.
Worked closely with career coaches and “Candidators” to produce documents perfectly aligned with clients’ professional goals.
Strategically integrating artificial intelligence into the writing process to improve productivity and ensure consistency in deliverables.
Results achieved: an 87% interview placement rate for candidates I supported.
Freelance Web Writer
Since 2022 • Textbroker.fr • Madagascar
Conducting rigorous research to ensure the reliability and accuracy of the information provided.
Writing and optimizing blog posts using SEO best practices to strengthen the websites’ organic search engine rankings.
Regularly rewriting and updating existing content to ensure it remains current and relevant over time.
Adapting tone, style, and editorial format to suit different platforms (blog, website, social media) and target audiences, in accordance with editorial guidelines.
Creation of engaging content for social media, aimed at increasing visibility and audience engagement.
Proficiency in SEO tools to analyze content performance, identify areas for improvement, and adjust content strategies.
Results achieved: over 600 orders delivered with a high satisfaction rate (only one text rejected), in compliance with quality requirements and the prohibition against plagiarism or AI-generated content.
Webmaster
2019–2022 • DONRANDBOUTIQUE • Madagascar
Regular technical maintenance of the website to ensure its stability, security, and a smooth user experience.
Search engine optimization (SEO) through improvements to content, HTML tags, and link structure to enhance visibility on search engines.
Comprehensive management of the product catalog: updating images, product listings, and associated data.
Analysis of website performance via Google Analytics to track audience metrics, identify friction points, and improve the user experience.
Management of digital marketing: optimization of search engine results page (SERP) visibility, email campaigns, social media management, and preparation of regular reports.
Writing and integration of content tailored to the site’s target audience, in line with business objectives.
Results achieved: a measurable increase in monthly revenue and a significant improvement in organic traffic.
Web Editor
2016–2019 • Business Process Outsourcing (BPO) Company – Madagascar
Proofreading, editing, and improving articles written by external contractors to ensure quality, consistency, and compliance with SEO requirements.
Writing and optimizing web content on a variety of topics with a focus on SEO.
Creating eye-catching visuals using graphic design software (Canva, Photoshop) to complement and enhance publications.
Development of comprehensive texts: conducting research, using language tailored to the target audience, clearly structuring content, and selecting appropriate illustrations.
Results achieved: over 200 orders processed with rigor and consistency, contributing to the visibility and editorial quality of client websites.
Skills
Hard Skills: Web project management, Proficiency in visual content creation tools (Canva), Experience in UX/UI design, SEO content writing, Translation
Soft Skills: Leadership, Reliability, Creativity, Versatility
Degrees and Training
DAFL C1
2023–2025 • Alliance Française
First Year of a Bachelor’s Degree in Law
2014–2015 • University of Ankatso
Baccalaureate (equivalent to a pre-university DEC)
2013–2013 • Saint-Michel Itaosy Catholic High School
At a glance
- Field of expertise
- Customer service & administration
- Experience
- 9 years of experience
- Working languages
- Tools and software in use
- Markets covered
Outsource work in this field
Describe what you need: we build the team, we supervise it, and we answer for the work delivered. Good-ID remains the employer and your single point of contract.
Related skills in this field
Other know-how practised by our salaried employees within our “Customer service & administration” expertise, supervised by Good-ID in the same way.
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Anonymised record: no name, no contact details and no data allowing the person to be identified are published. Published for commercial purposes under the responsibility of Good-ID Sàrl, Geneva.