Marketing & Communications | Event Project Manager

Role and background

Like a true conductor, I manage the entire supply chain, oversee vendors, and create memorable brand experiences. Passionate about event planning, I am currently working in the field of internal communications to broaden my scope and explore new ways to foster employee engagement. This complementary experience allows me to strengthen my strategic versatility while reaffirming my commitment to applying my skills to event projects and external visibility strategies.

Professional Experience

Internal Communications Manager

August 2025–June 2026 • Business Process Outsourcing (BPO) Company – Madagascar

I design and implement impactful visual materials as well as initiatives to foster corporate culture, helping to strengthen team cohesion. I actively participate in developing the internal communications strategy and optimizing information flows, thereby boosting employee engagement. This experience has provided me with in-depth exposure to the mechanisms of corporate communications, significantly enhancing my strategic versatility.

Marketing & Communications Manager / Event Project Manager

July 2017–July 2025 • DREAM'IN • Madagascar

I manage large-scale event projects, from conception to full logistical coordination, for the Dream'in, Plaza, and Canal7events brands. I implement impactful communication strategies and proactively manage brand image by creating compelling advertising campaigns to maximize event visibility. I engage and grow digital communities through my expertise in social media and community management, by creating engaging content and constantly monitoring market trends. I oversee the operational management of field teams, negotiate partnerships, and supervise service providers, thereby ensuring a high-quality customer experience.

Store Manager

2012–2017 • La City • Madagascar

I supervise and lead a sales team, ensuring that sales targets are met and customer satisfaction is achieved. I manage all daily store operations, including inventory management, merchandising optimization, and the implementation of internal procedures. I implement sales strategies aimed at boosting sales and building customer loyalty, and I actively contribute to the continuous improvement of the store’s performance.

Brand Ambassador and Sales Promoter

2012–2017 • Gautier & Somadis • Madagascar

I actively promote the Gautier & Somadis brand image to a diverse clientele, ensuring that products and services are presented in the best possible light. I personally advise customers to identify their needs and guide them toward the most suitable solutions, thereby contributing to a positive shopping experience. I am responsible for building customer loyalty and increasing sales through a proactive approach and excellent interpersonal skills.

Customer Service Representative and Communications Intern

2012–2017 • Ariane Études and Appoline Design • Madagascar

I have developed strong expertise in customer relations, providing personalized advice and fostering loyalty among a diverse client base. I am proficient in communication techniques, which help enhance brand image and optimize external interactions. I actively participate in implementing customer engagement strategies, enhancing satisfaction and fostering a positive perception of our services.

Skills

Hard Skills: Digital Marketing Strategies, Event Project Management, Social Media Management, Advertising Campaigns, Logistics Coordination

Soft Skills: Strategic Leadership, Creativity, Team Management, Negotiation, Effective Communication, Adaptability, Team Spirit, Results-Oriented

Degrees and Training

Bachelor’s Degree in Communication

ACEEM University

At a glance

Field of expertise

Marketing & communication

Experience

14 years of experience

Working languages

French · C2English · B2

Tools and software in use

Canva — 9 yearsWord — 14 yearsExcel — 14 yearsPowerPoint — 14 yearsCapCut — 9 years

Markets covered

France