Multimedia Graphic Designer and Digital Marketer

Role and background

As a visual designer working with French brands and companies, I handle the end-to-end creation of high-impact digital, print, and audiovisual content. From developing brand guidelines to motion design, including the deployment of email campaigns on Brevo and the integration of assets into Magento, I have expertise across the entire marketing and e-commerce production chain. I am meticulous about the quality of my deliverables and fully accustomed to the requirements of European clients, and I am ready to hit the ground running to enhance your brand image and optimize engagement with your

Professional Experience

Marketing Graphic Designer

Since October 2021 • Business Process Outsourcing (BPO) Company – Madagascar

Clients: French companies

Oversaw the creation of advertising content, explainer videos, and short-form content to maximize engagement on social media for a French clientele. Designed the entire graphic ecosystem, including the development of visual guidelines, logos, brochures, and promotional banners. Actively participated in the redesign of the e-commerce interface and the integration of visual assets via the Magento CMS. Created and strategically deployed targeted email campaigns on the Brevo platform. Performed complex post-production work on photographs, including advanced retouching and precision cutouts to enhance the online product catalog.

Graphic Designer

June 2021–September 2021 • BAOBAB BANQUE M/car • Madagascar

Managed and produced all multimedia content to enhance internal and external corporate communications. Design of various editorial materials such as brochures, reports, and presentations, in strict compliance with the graphic design guidelines. Full management of the audiovisual workflow, from photo and video capture through editing, color grading, and sound mixing. Operational management of the intranet through ongoing maintenance and continuous content updates to optimize employee engagement.

Graphic Designer, Group

November 2020–May 2021 • TRIMETA GROUP T/bato • Tanjombato

Managed all graphic design and 360° communication materials for the group’s various subsidiaries. Produced photo and video content tailored to marketing and corporate strategies. Administered a centralized image library to preserve and harmonize the brand’s visual identity. Provided technical and editorial oversight of the subsidiaries’ websites, optimizing performance and the user experience. Managed operational relationships with agencies and printers, including managing purchase orders, monitoring production, and conducting rigorous quality control of deliverables.

Web Operator

January 2020–March 2020 • Business Process Outsourcing (BPO) Company – Madagascar

Handled the operational processing of incoming information flows, including rigorous email management and invoice verification. Performed data entry and methodically updated databases to ensure the reliability and integrity of the recorded information. Used instant messaging tools daily to ensure responsive communication and conducted targeted online research to verify and complete data. Directly contributed to the efficiency of administrative follow-up through accurate processing in compliance with operational requirements.

Data Entry Operator

September 2016–September 2019 • Business Process Outsourcing (BPO) Company – Madagascar

Clients: French companies

Full management of third-party payment invoice processing and meticulous preparation of reimbursement files for the French market. Systematic performance of quality controls to ensure absolute process compliance and the reliability of medical data. Provided training and mentoring to new hires to accelerate their skill development and ensure a smooth operational transition. Provided direct support to the project manager in daily coordination, monitoring production workflows, and meeting delivery targets.

Skills

Hard Skills: Graphic Design & Visual Identity (Print & Digital), Motion Design & Video Editing, Email Marketing & Marketing Automation (Brevo), Web Integration & E-commerce CMS (Magento), Post-production & Advanced Photo Retouching

Soft Skills: Rigor & Attention to Detail, Creative Initiative, Independence & Priority Management, Multicultural Adaptability & Remote Work, Quality Focus & Meeting Deadlines

Strengths: Proven experience working for French clients and contractors (GSM55, Be-ys), Proven experience in offshore environments, BPO, and working with distributed teams

Degrees and Training

Professional Bachelor’s Degree in Multimedia and Communication

2015

Advanced Technical Diploma (DTS) in Multimedia and Communication

2014

High School Diploma (BACC)

2011

At a glance

Field of expertise

Marketing & communication

Experience

9 years of experience

Working languages

French · C1English · B2

Tools and software in use

After Effects — 5 yearsBrevo — 5 yearsIllustrator — 5 yearsInDesign — 5 yearsMagento — 5 yearsPhotoshop — 5 yearsPremiere Pro — 5 yearsCSS3 — 4 yearsHTML5 — 4 yearsLightroom — 4 yearsWordPress — 4 yearsAudition — 3 yearsClickUp — 3 yearsFL Studio — 3 years

Markets covered

SwitzerlandFranceBelgiumCanada